

It was launched as Oomph! Radio before the end of 2014 following the acquisition of Ultimate Entertainment and its FM stations (but spun-off its concert/theatrical production arm and became Ultimate Shows, which remained owned by the Manalang family), thus it is Viva's new venture into radio broadcasting. Halo Halo Radio is a brand name for Viva's radio stations. Main article: Viva TV (Philippines) Halo Halo Radio Notable brands and subsidiaries Viva Cable TV Pinoy Box Office Viva Starmometer Publishing Corporation (formerly Starmometer Publishing Company, 50%) - joint venture with Edsel Roy.Viva PSICOM Publishing Corporation (formerly PSICOM Publishing Inc., 50%) - joint venture with the Gabriel family.O/C Records (affiliate label owned by Kean Cipriano).(Viva Communications' home video subsidiary)


